Australia is a nation of sheep eaters. Per capita, only Kazakhstan consumes more, according to OECD meat consumption data. Knowing this it is perhaps less surprising that Meat and Livestock Australia’s eccentric, expensive lamb advertisements have become an annual media event. So why doesn’t the other commonly eaten member of the Caprinae sub family, the goat, get a look-in? Australians consume goat milk and goat cheese, but goat meat is still.