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Detailed text transcripts for TV channel - MSNBC - 20120819:11:35:00

Old time candy based in north carolina. i sell toffee candy which is the classic. i also came up with a toffee oatmeal cookie, a chocolate chip cookie and a peanut butter cookie. she believes in consistency and quality. wagner says her company s success starts in her industrial kitchen. what makes us unique is we re not a mass produced item. we are hand made. you don t see that a lot today. and i don t ever want to become a mass produced item. from the very beginning, wagner has made all of her own products. it s now three years later, and she has no plans to change that. she s committed to maintaining these high standards she sets. a good recipe has to be kept secret. or else it s not a good recipe anymore. i don t want other people to know how to produce what we re doing because i don t want the recipe to get out and then they can do what we re doing. even though wagner personally delivers mrs. w s products to between 70 and 90 clients in two ....

Chocolate Chip Cookie , Toffee Oatmeal Cookie , Peanut Butter Cookie , Toffee Candy , North Carolina , Jackie Wagner ,

MSNBCW Your Business August 19, 2012



that s why we are proud to present your business on msnbc. hi there, everyone, i m j.j. ramberg and welcome to the start of the seventh season of your business. where we give you tips and advice to help your business grow. entrepreneurs are faced every day with decisions about how to grow their companies and their own personal changing roles within the organization. so how do you figure it all out? we met two companies who are growing by making a conscious decision to stay the same. there s a history here that you just can t duplicate anywhere else. you re going to get the product that you had 50 years ago. our business decisions are solely based on making a quality product. reporter: allen, aaron and aaron are literally cut from the same cloth. we re in the fourth and five generation, two cousins and myself who operate the business on a day-to-day basis. this trio is the driving force behind streit s, the new york-based company well known for its matz ....

United States , New York , North Carolina , San Francisco , Aaron Streit , Jackie Wagner , Alan Adler , Brian Hecht ,

MSNBC Your Business August 19, 2012



hi there, everyone, i m j.j. ramberg and welcome to the start of the seventh season of your business. where we give you tips and advice to help your business grow. entrepreneurs are faced every day with decisions about how to grow their companies and their own personal changing roles within the organization. so how do you figure it all out? we met two companies who are growing by making a conscious decision to stay the same. there s a history here that you just can t duplicate anywhere else. you re going to get the product that you had 50 years ago. our business decisions are solely based on making a quality product. reporter: allen, aaron and aaron are literally cut from the same cloth. we re in the fourth and five generation, two cousins and myself who operate the business on a day-to-day basis. this trio is the driving force behind streit s, the new york-based company well known for its matza. we try to toqueous on your original line. this family ow ....

United States , New York , North Carolina , San Francisco , Aaron Streit , Jackie Wagner , Alan Adler , Brian Hecht ,

Detailed text transcripts for TV channel - MSNBC - 20120819:11:34:00

Prospective buyers. we had an engineer designing the factory. we did financial analysis. we did all of those things, you know, a good businessman would do to try to increase profits. . but in the end, a mix of creating a quality product and tradition won out. there s things that i don t know that we can positively reproduce. it s a gamble. there s also the human element of the operation. when the matzo comes out of the oven, there s a physical body checking it, putting it into racks that are going to be used throughout the factory. that may not have existed in a more modern facility. there are many times when it seems that you and i, that the machines aren t going to pick up. quality control is one of jackie wagner s top priorities, as well. it s a family recipe. it s a family business. it s a local business. that s what we like to keep it. she s the owner of mrs. w s ....

The End , Human Element , The Machines Aren T , The Business , Jackie Wagner , Quality Control , Family Business , Family Recipe ,