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Is this the most Gen Z degree ever?

An Irish university is enrolling students for the world’s first bachelor of arts in influencing.

Want to become an influencer? Now you can major in it

Many in Gen Z hope to be influencers. There's now a degree for it

Carolyn Cooper | A degree in social media influencing?

A week ago, The Sunday Times broke the news: “Degree course to open for online influencers.” Not even a respectable media house like The Times could resist the hype. That provocative headline does not tell the whole story. I heard about the.

Many in Gen Z hope to be influencers. There's now a degree for it.

The next time you worry about young adults spending too much time on TikTok, consider that they might just be studying for finals. Starting next year, a university in Ireland is offering a bachelor of arts degree in influencing. Courses include crisis management, public relations, celebrity studies, social psychology and video and audio editing. Several dozen students will join the inaugural class in 2024, hopeful for a leg up in a fierce, attention-driven profession that can be lucrative if suc

Irish university social media influencer degree - The Washington Post