OldTown Kopitiam is unveiling a new look and business model that includes a collaboration with Ecolab to help deliver clean cafe operations, benchmarked against some of the most advanced science-based hygiene standards in the world. KUALALUMPUR, Malaysia, June 21, 2022 /PRNewswire/ Ecolab, the global leader in water, hygiene and infection prevention solutions and services, has been called in by Malaysian restaurant chain, OldTown Kopitiam to provide heightened cleaning and disinfection procedures to its 168 outlets. OldTown Kopitiam launched its brand refresh and, in addition to announcing substantial new hygiene and safety measures, the company also presented an updated logo and menu, featuring more than 40 new items. The OldTown brand refresh encompasses the store concept, uniforms, and digitalization, fusing kopitiam nostalgia with present day lifestyle needs. To spearhead economic recovery for the franchise industry, OldTown also has launched micro franchise and franchise packages
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