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LotPeopleSocial-mediaWorldItIn-real-lifeBattlePressureCountsGoalMedia-worldIt-partAn Xtremepush for RTÉ s Integrated Digital Service
Updated / Tuesday, 16 Feb 2021
17:37
Xtremepush has been selected by RTÉ to provide its multichannel digital engagement and analytics platform.
The national broadcaster is enhancing delivery of breaking news and online engagement with users of its website and mobile app.
Delivering breaking news at speed and scale is a key objective of the broadcaster s digital strategy to encourage users onsite at RTÉ, ahead of rival news publishers.
Kevin Massey, Product Development Manager at RTÉ said that recent engagement campaigns have seen a significant increase in the number of return visitors to the website and apps, through a variety of channels.
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