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We Actually Have Fucking Money To Spend! Why Do Advertisers Neglect Menopausal Women?

After a study by the IPA revealed that only 7% of women think brands and retailers are doing ‘very well’ at catering to the menopause, experts tell The Drum they’re missing out on a huge commercial opportunity.

Katy cottamMelissa robertsonHeather jacksonMedia agency briefingInstitute of practitioners advertisingChange we needInvisibility reportDark horsesLuna dailyDiversity amp inclusionRand purposeRand strategy

Regional and sector business leaders respond to Liz Truss announcement as next PM Prolific North

Cost of living crisis is predictably high on the agenda of many across the northern, and wider business, media and tech sectors.

United kingdomCity ofJessica bowlesJohn mccabeChris fletcherPaul bainsfairBoris johnsonGreater manchester chamberOnline advertising programmeEngland chamberInstitute of practitioners advertisingLiz trussConservative partyManchester chamberNorth eastNorthern powerhouse

Regional and sector business leaders respond to Liz Truss announcement as next PM

Cost of living crisis is predictably high on the agenda of many across the northern, and wider business, media and tech sectors.

United kingdomCity ofJessica bowlesJohn mccabeChris fletcherPaul bainsfairBoris johnsonGreater manchester chamberOnline advertising programmeEngland chamberInstitute of practitioners advertisingLiz trussConservative partyManchester chamberNorth eastNorthern powerhouse

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