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Top News In Indian Ott Platforms Today - Breaking & Trending Today

Indian OTT platforms: Chinese C-drama gaining popularity on Indian OTT platforms

MX player is an Indian video streaming platform, which also has foreign TV content- Korean and Chinese Dramas in its “MX VDesi” section. Interestingly, most of the YouTube channels which stream C-Drama are located in western countries and the content/ script originated from China. C-Drama YouTube channels are predominantly operating from the United States, Taiwan and Hong Kong, ET has learnt. ....

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Indian OTT platforms rely heavily on marketing, or do they?

The fight to conquer India's video streaming industry is heating up, and firms are spending massive sums to promote and market themselves and their shows. BestMediaInfo.com reached out to the experts to understand more about the marketing strategies of Indian OTT platforms ....

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