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Revamped Hotel Zessa Gets New Name, Food - Orange County Business Journal

The newly rebranded Hotel Zessa Santa Ana a combination of the word “zest” and Santa Ana’s initials wrapped up a $12 million renovation last month, one that includes new interiors and amenities for the 22-year-old hotel. ....

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Garrya Tongsai Bay Samui: Koh Samui's first five-star resort unveils fresh new look

First five-star resort on Thailand s Koh Samui - built after its founder slept three months on the beach planning it - rebranded as Garrya Tongsai Bay Samui. ....

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Thai Real Estate Giant Bets Big On Tourism Rebound With $3.2 Billion Growth Plan

Thai Real Estate Giant Bets Big On Tourism Rebound With $3.2 Billion Growth Plan
Courtesy of Asset World Corp.
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This story appears in the July 31, 2021 issue of Forbes Asia. Subscribe to Forbes Asia
Flush with cash from one of Thailand’s biggest IPOs, Asset World Corp. CEO Wallapa Traisorat is building new hotels and refurbishing tourist landmarks in hopes of a post-pandemic boom.
With Covid-19 still keeping foreign tourists away from Thailand’s pristine beaches and bustling cities, leaving more than 80% of hotel rooms unoccupied, one would expect the CEO of one of the country’s largest developers of hospitality, retail and office properties to hunker down. Instead, Wallapa Traisorat, CEO of Asset World Corp. (AWC), has mapped out a 100 billion baht ($3.2 billion) five-year growth plan to position her company for a post-pandemic tourism boom. “It’s a short-term impact that we are facing right now,” she says. � ....

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