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In its latest order, Karnataka government has asked beer makers to stop their third shift of production citing the shortage of staff in its excise department ....
The decision could lead to a significant disruption in brewing products in India s second largest beer consuming state. However, the notice has not been issued to spirits manufacturers for their distilleries, and beer makers fear demand could shift towards hard liquor if there are supply constraints for their brands. Companies including United Breweries, AB InBev, Bira and Carlsberg together own seven breweries in Karnataka, all operating in three shifts and are among their largest in the country. ....
The International Cricket Council (ICC) has issued strict advisories and guidelines to prevent unauthorised associations with the ICC World Cup. The move comes as numerous brands across various sectors seek to leverage their association with the tournament. The ICC sponsors include Mastercard, Thums Up, and Dream11, among others ....
Indias beer market is dominated by three major players. But the new kid on the block, Ankur Jains B9 Beverages, is unshaken by the triopoly and is on an expansion spree. Moving beyond its core business of beer, the company is looking to turn Ebitda profitable by FY24 while diversifying into a ‘house of beverages in the sub-10% ABV segment. ....