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McDonald's considering national value platform in US

McDonald's considering national value platform in US
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McDonald's developing national value platform

The company tries to reverse flat to declining store traffic in the US. ....

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McDonald's making moves to reverse flat to declining US store traffic

The company is considering a national value platform. ....

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McDonald's working to bring back low-income customers

CEO sees price as being more important than a value message. ....

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McDonald's seeks to bring back low-income consumers

CEO sees price as being more important than a value message. ....

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