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News Author: Stellenbosch University / Universiteit Stellenbosch Published: 13/04/2021 The journey to a renewed brand identity for Stellenbosch University (SU) reached a significant milestone when Council approved a new logo for the institution today (Tuesday 13 April 2021). The new S -stream logo will replace the S -leaf logo that has been in use since 2000. Prof Wim de Villiers, Rector and Vice-Chancellor, said: “The world over, brand positioning is crucial for universities, ultimately affecting their reputation, ranking and funding. Our new logo is modern and streamlined, yet still has the gravitas of a classic and elegant logo, with immediate presence and visibility, as befits an institution with world-class academic standing, aspiring to be Africa s leading research-intensive university by 2040. ....