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Transcripts For MSNBCW Your Business 20170128 10:30:00

And that the President Elect talked about a system where for every new regulation comes in, two have to go away. Im not sure how that works. But something along those lines where new regulations have to be counter weighted with reduction in the overall Regulatory Burden on small companies. Weve seen happen many times a regulation gets put into place and nobodys thought about how its going to affect the Small Business owner. I it may make sense for big business but Small Business gets talking up. You have to have institutional reform so that you force government to do this. Sunsetting regulations, for example. It forces the elected officials to say, does this still make sense . In terms of whats changed in technology and the economy, should we still be doing this ....

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Detailed text transcripts for TV channel - MSNBC - 20170128:10:39:00

Overlooked market niche. we look around, why has no one started a company around this lifestyle that we love? that s really how raging mammoth formed. reporter: more than a logo, raging mom moth became a symbol of the high-octane adventure their customers craved and a brand with a mission. so why are we doing this? our why is to create good times. it s literally the way you feel when you use the product. that was a defining moment for us. that s what really drives our growth. reporter: not only did sales numbers explode but they say their customers hijacked their instagram and facebook pages. with hundreds of unsolicited pictures and stories boasting of their exploits. about 99% of our posts on social media, they re all created by our customers. they re seeing us online and like, oh, this is what this brand represents. and then once they fall in love with that, then they can buy our products. then they re part of the community. reporter: now they re using that brand idea ....

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