One of Asia's largest banks, DBS has partnered with The Secret Little Agency and Oo La Lab this festive season to give customers a whiff of wealth and prosperity.literally.
Best of CNY: The Drum celebrates the Year of the Dragon thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.
In a bid to immerse its customers in digitally gifting money, the bank commissioned The Secret Little Agency who worked on a scent and accompanying film that ensures the smell of legal tender is never lost.