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words carry baggage and house narratives. an illegal immigrant is like a trojan horse filled with thugs. a person who has cancer deserves sympathy. a cancerous person deserves quarantine. an illegal immigrant sounds like a criminal who s here to steal jobs and researchers. an undocumented worker is a dutiful aspiring american. frank luntz knows the difference. in a once secret memo, he counseled to use illegal immigrant because labels determine the attitudes people have. many are refusing to let frank luntz frame the conversation anymore. before the ap shift other groups dropped the i word including abc news, the huff po and fox news latino. nbc news preferred term is undocumented rather than illegal because it s more neutral. all this because media speech must be held to higher scrutiny. if someone is found standing over a dead body holding a