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V Spark Hackathon at Les Roches to Boost Entrepreneurship and Impact Solutions in Hospitality and Tourism

Les Roches hosted the 5th edition of the Spark Innovation Hackathon in which 30 undergraduate (BBA in Global Hospitality Management) and postgraduate students from the Marbella campus participated. Les Roches, ranked among the world s top four hospitality management schools worldwide, organized the training in collaboration with Spark partner, WE TANGIBLE, a company specializing in Innovation, Product Development, Entrepreneurship, and the Startup ecosystem. ....

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Alyssa Gerzanick has been appointed Director of Hotel Operations at Conrad Orlando

Gerzanick brings over 13 years of experience in the luxury hotel space to her new role as Director of Hotel Operations at Conrad Orlando, where she will oversee the daily operations at the property. Although born in Queens, New York, Gerzanick relocated to Orlando, Florida at a young age and has deep knowledge of the Central Florida region. Inspired by her family that worked in the hospitality industry, she held several positions at both the Waldorf Astoria Orlando and Hilton Orlando Bonnet Creek, from Director of Front Office to Assistant Director of Housekeeping. Gerzanick graduated from Florida State University with a Masters in Hospitality Entrepreneurship and UCF s Rosen College of Hospitality with a B.S. in Hospitality Management. ....

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Cornell Insights: Consolidating the $50 Billion U.S. Short-term Rental Market

Published jointly with the Pillsbury Institute for Hospitality Entrepreneurship, this white paper makes a case for consolidating the short-term rental market. The authors delve into the challenges faced by today s biggest venture-backed OpCos; how the maturation of the distribution landscape, improved tech stack, and post-pandemic consumer demand shifts have combined to create the ideal environment for consolidation; and the potential for consolidation to bring about new hospitality brands. ....

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