A year of shifting influence - The Hindu BusinessLine thehindubusinessline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindubusinessline.com Daily Mail and Mail on Sunday newspapers.
As social media influencers, Kyra and Naina have hit the big time. Only thing is, theyre not actually real — not entirely anyway.Titan, Realme, MG Motors and Boat are paying a premium to advertise through 3D-animated humans, or virtual influences, who have become quite the phenomenon on Instagram with views of up to 21 million for their reels.
According to industry experts, virtual influencers with a following of 200,000-400,000 can make Rs 5-10 lakh per campaign against Rs40,000-1 lakh for an actual human.
The police team was able to identify the so-called godown, and finally, it was traced to Delhi's Kalyanpuri area. The team instantly swung into action, and a raid was conducted at said godown, where the police found a huge stock of banned crackers weighing 1086.5 kg, an official said. Delhi Police Seize Over 1000 Kg of Banned Firecrackers Amid Festive Season, One Held.