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Designer Charaf Tajer reveals subtleties of establishing luxury brand

RIYADH: The designer, founder, and creative director of luxury clothing brand Casablanca has revealed the nuances behind establishing a legacy fashion house. Speaking to French Tunisian fashion commentator Osama Chabbi at the annual Hia Hub conference in Diriyah’s Jax District, in Riyadh, Charaf Tajer highlighted expansion plans for the French brand. Founded in 2018 as a ....

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Designer Charaf Tajer reveals subtleties of establishing luxury brand

Designer Charaf Tajer reveals subtleties of establishing luxury brand
arabnews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from arabnews.com Daily Mail and Mail on Sunday newspapers.

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Hia Hub opens 2nd annual fashion hub, placing spotlight on Saudi fashion scene

RIYADH: A fashionably dressed crowd donning elegant abayas and upscale streetwear paired with high-end accessories made its way once again into the sleekly decorated Hia Hub, a platform for fashion, beauty, art and culture spearheaded by Hia magazine in the JAX creative district of Riyadh’s historic Diriyah area. The three-day program, which also marks the magazine’s 30-year ....

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