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SEEK Asia wins Dragons of Asia Awards

SEEK Asia, the holding company for multinational career platforms JobStreet and JobsDB, was recently recognised at the Dragons of Asia Awards Programme for its effective marketing campaigns held throughout the region. ....

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SEEK Asia wins Dragons of Asia Awards for effective 'Brand Evolution' in midst of pandemic

SEEK Asia, the holding company for multinational career platforms JobStreet and JobsDB, was recently recognised at the Dragons of Asia Awards Programme for its effective marketing campaigns held throughout the region. ....

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JobStreet refreshes brand to be more 'customer-centric and digitally-savvy'

Details
17 December 2020
JobStreet has unveiled a new brand logo to inspire candidates and hirers, and make them aware about its latest career partner resources to help them in their journey. JobStreet s spokesperson told
MARKETING-INTERACTIVE that it is hard to put a number on the cost of the rebranding because it spans multiple months of research, deep diving, working with consultants, and also in-house planning and brainstorming.
The rebranding was piloted in Hong Kong during the second quarter of this year amidst the pandemic and following the success, JobStreet rolled it out in Malaysia, Singapore and the Philippines in October. The rebrand will reach Indonesia and Thailand in January. According to the spokesperson, it is undertaking an ongoing process of educating and embedding the new brand personality, skin, and tone, among others, in the organisation. ....

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