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Wunderman Thompson opens applications for the 2023 Helen Lansdowne Resor Scholarship

Wunderman Thompson has opened applications for the 2023 Helen Lansdowne Resor Scholarship in partnership with the 4A’s Foundation. Named after Helen Lansdowne Resor, the industry and Wunderman Thompson’s first female copywriter, the scholarship provides female & non-binary students the opportuni

WPP Kills Three Storied Agency Brands

She was a pioneer, using sex appeal, text that engaged readers emotions using artists like Norman Rockwell to work on advertising.

Solidify, diversify: people and culture leaders on navigating a talent-driven industry

The Jews waited 4,000 years... for Crisco?

The Jews waited 4,000 years. for Crisco? Aimee Levitt © Image: From The New York Public Library (Fair Use) Any Jew will tell you that it’s hard to be a Jew, and that includes the Jews who arrived in America from Eastern Europe in the early 20th century. Yes, they were no longer persecuted or subjected to pogroms. Yes, they had religious freedom in the golden land of opportunity. And yes, they no longer had to subsist on a diet of potatoes. Still, there are always problems, and in the New World they were more existential. In the Old Country, Jews were, for the most part, kept apart from the rest of the population, confined to specific areas, and aside from forced conscription into the tsar’s army, they didn’t identify as citizens of any particular nation. But in the new world, they were Americans, too, and suddenly they had two identities to navigate.