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Heinz products are known for boasting their '57 varieties' on their bottles of Ketchup and tins of baked beans, but do you know what the phrase really means - or its hidden practical use? ....
The old style Heinz cap used a flexible valve made from silicone, while the new cap will be made from a “single, rigid material” that can be recycled like normal ....
Brands often deal with fakes and imitations with the cold, hard response of litigation – but recently KFC, Lululemon, and Heinz have tried a more playful approach. Ella Munn of agency Influencer investigates. ....