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Reliance Brands-owned Hamleys has opened its first exclusive store in Italy in collaboration with franchisee GIOCHI PREZIOSI S.P.A (GP). The store, located in Milan, spans 13,300 square feet and features a red and white interior. Hamleys, which was acquired by Reliance Brands in 2019, plans to establish itself as a focal point in Milan and will also open a flagship store in Rome. The iconic toy retailer currently operates in 15 countries with 191 stores worldwide. ....
“Guided by our vision - crafting memories through the joy of play, we are looking forward to becoming a centerpiece store in the popular shopping and tourist destination of Corso Vittorio Emanuele II, Milan,” said Sumeet Yadav, CEO, Hamleys Global.Hamleys was founded in 1760 by William Hamley and acquired by Reliance Brands Limited (RBL) in 2019. Currently, it has a footprint of 191 stores spread across 15 countries. ....