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Taste Intelligence Company Halla Puts an End to Bad Substitutions for Online Grocery Share Article Unavailable items drive as many as over 20% of grocery shoppers to the competition. Halla Substitute provides shopper-specific, real-time substitutes for out-of-stock items so that grocers can deliver the experience their customers expect. LOS ANGELES (PRWEB) March 16, 2021 Halla, the Taste Intelligence company powering personalized, real-time recommendations, substitutions, and search for In-Store and Online grocery stores, announced today the next generation launch of Halla Substitute. Halla Substitute is the only substitution engine with deep grocery-specific product knowledge. Halla’s understanding of shopper food preferences and grocery shopping behaviors empowers online grocery stores to accurately determine the most appropriate alternatives to out-of-stock items, in real-time. This eli ....