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Six Questions For Patrick Béhar, Kantar Media Global CEO

Patrick Béhar was named global CEO of Kantar Media last September. In this interview, Béhar talks about a number of topics impacting the media and advertisng landscape. ....

Group Index , Global Chief Executive Officer , Kantar Media , Chief Business Officer , European Consumer Tech , Target Group Index ,

Polarised consumers do respond to advertising

Rising interest rates and fuel prices negatively impacted the vehicle sales market in the South Africa. ....

South Africa , Western Cape , South African , Maria Petousis , Group Index , Target Group Index , Ask Afrika ,

Mzansi's financial savviness surges: Banks must adapt to the shift in customer psychographics

Urban areas could provide huge opportunities for economic growth, human development, and climate change adaptation, mitigation, and resilience. ....

South Africa , Maria Petousis , Group Index , Ask Afrika , Target Group Index , Vikash Bash , Ask Afrika Orange Index , Ask Afrika Icon Brands , Ask Afrika Kasi Star ,