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NYC bodega owners raise funds after worker slain over Black & Mild

NYC bodega owners raise funds after worker slain over Black & Mild
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Hi-Chew Hits Record Sales in December, Expands Line with Soda Pop and Yoghurt Flavours

Jan 26 2021
SYDNEY, Jan. 26, 2021 /PRNewswire/ Hi-Chew has introduced two new peg bags to its product line. One is a 90g Soda Pop mix, featuring Cola and Lemonade flavours. The second is a 90g Yoghurt Mix, with Plain, Strawberry, and Blueberry flavours.
Hi-Chew has also updated the flavours in its 100g peg bag of Tropical Mix, which now features Mango, Pineapple, and Orange.
We had record sales in December, said Terry Kawabe, Managing Director of Morinaga Asia Pacific Co., which distributes the famous Japanese chewy candy. In New Zealand, where we’ve been selling for years, sales have roughly tripled since 2017.
Hi-Chew is supporting retailers with an expanded marketing campaign on streaming TV channels as well as YouTube, Facebook, and Instagram. ....

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Hi-Chew Will Expand Ad Campaign to TV

Jan 09 2021
SYDNEY, Jan. 9, 2021 /PRNewswire/ – Hi-Chew is rolling out a new advertising campaign on streaming TV channels in Australia. The candy maker will also add YouTube in Australia and New Zealand to the hit campaign that has been running on Facebook and Instagram since October.
The campaign will focus on an animated video titled Fruit Wrestlers, with social media platforms featuring new creative executions.
Young people are the heart of our market, and these media are best for reaching them, said Terry Kawabe, Managing Director of Morinaga Asia Pacific Co., which distributes the famous Japanese fruit chew. The digital campaign we launched in recent months has achieved success beyond my dreams, with over 500,000 video views! The addition of TV will only increase that impact. ....

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