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Read later Audio version Summary: COVID-19 has been a horrible learning experience for the retail sector as the omni-channel balance has shifted on its axis. Can the likes of Macy s take on board the necessary lessons for some kind of retail new normal in 2021 s Vaccine Economy ? (PIxabay ) But not everyone can win of course. The same ranking is notably missing a US retail institution as Macy’s this year drops outside the Top 10. In some ways, that shouldn t be entirely unexpected. Of all the retailers we’ve tracked through the COVID crisis, Macy’s has been among one of the most negatively impacted, reeling from a quarterly loss of $3.6 billion mid-year. ....