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Hyperlocal knowledge drives community investment
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MultiChoice Group Ltd: Hyperlocal knowledge drives community investment
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GOtv Sabiman Scheme: A big move to cut unemployment in Nigeria
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Raheem Akingbolu
Year in, year out, beneficiaries of GOtvâs Sabiman initiative come out to tell the world how the programme has helped them to have a breakthrough in their businesses. Another set of beneficiaries of the empowerment platform established for Nigerian youths by Multichoice, have also expressed their delights over how it has impacted and changed their economic status.
Among other opportunities, Sabiman programme is designed to tutor participants on the rudiments of service activation, response to customer enquiries and resolution of issues about GOtv services.
For the management of the PayTV company, the initiative was introduced as part of their drive in empowering the youths of today across religious and ethnic divides in Nigeria. As at the last count, Nigerian youths in their thousands have benefited from the empowerment schemes.
During the pandemic last year, a panel led by the Vice-president Yemi Osinbajo on economic sustainability projected that nearly 40 million Nigerians will be unemployed in 2021. In March, data from the National Bureau of Statistics showed that the unemployment rate in Nigeria increased by 6.2% from the second quarter to the fourth quarter of 2020. This placed Nigeria in the third position on the global list of countries with the highest number of unemployed persons.
To anyone, this news is disheartening. More devastating is the fact that the rate of unemployed youths aged 15 to 24 stood at 53.4% in the fourth quarter, while that of youths aged 25 to 34 was 37.2%.