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Marketing experts explore the best ways to unlock the power of Martech

Marketing experts explore the best ways to unlock the power of Martech
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Nitesh Kumar , Gopa Menon , Avinash Choudhary , Arpit Agarwal , Gandharv Sachdeva , Dhananjay Arora , Kwebmaker Digital Agency , A Havas Company , Unlocking The Power Of Martech , Leveraging Cutting Edge Tools , Drive Marketing Success , Vice President , Kwebmaker Digital , Country Head , Mindshare South Asia , Google Analytics ,

What's New? Summit 2023: Navigating the new-age evolution of digital marketing from data to personalisation to privacy

The What s New? Summit 2023, hosted by KIT Global and supported by The Economic Times, provided insights into the future of digital marketing. Key takeaways included the dominance of e-commerce, the transformative role of artificial intelligence, the significance of emerging trends, and the importance of customised solutions for e-commerce. Other discussions focused on the shift towards mobile apps, the importance of personalisation, and the rise of performance marketing. The summit also highlighted the need for privacy-centric approaches in digital marketing and the use of AI and generative AI in content creation. ....

Sumeet Singh , Gaurav Khatri , Alexei Archinov , Shalini Pillai Banerjee , Samriddh Dasgupta , Gopa Menon , Rahul Khurana , Infoedge India Ltd , Economic Times , Country Manager , Digital Head , Mindshare India , Google Lead , Pillai Banerjee , Consumer Apps Marketing , Google India , Group Chief Marketing Officer , Skit Global , Whatnewsummit 2023 , Evolved Digitalmarketing , Kitglobalwith Economictimes , Mai Revolution ,

What's New? Summit Delhi 2023: The next frontiers and opportunities in digital marketing

Dive into the electric future of digital marketing and explore its new tenets at the exclusive What s New? Summit Delhi on July 27 hosted by KIT Global, and supported by The Economic Times. Watch the finest minds share inspiring, evidence-led insights on the innovative pathways to growth in a new era of marketing ....

Rahul Khurana , Sumeet Singh , Sukhleen Aneja , Juhie Gorwara , Punit Chahar , Gaurav Khatri , Alexei Archinov , Priti Murthy , Abhishek Gupta , Shalini Pillai Banerjee , Monika Mishra , Gopa Menon , Shweta Srivastava , Nitin Sethi , Good Glamm Group , Info Edge India Ltd , Consumer Business Adani Group Founding Leader , Good Brands Co , Summit Delhi , Digital Head , South Asia , Groupm Nexus , Chief Digital Officer , Consumer Business , Adani Group , Founding Leader ,

What is Mindshare's mantra for successful digital media buying?

Gopa Menon, the agency’s head of digital, speaks to afaqs! about the metrics and parameters that determine the right media mix for a campaign. ....

Gopa Menon ,

This festive season, India says Yes to Connected TV; family viewing driving surge in CTV Adoption: India CTV 2.0 Report by mediasmart

Stay connected with Business News This Week for business news, news this week, news headlines, business news, health, education, startups ....

Mohit Joshi , Vishal Chinchakar , Shibu Shivanandan , Nikhil Kumar , Amardeep Singh , Gopa Menon , Shailesh Varudkar , Havas Media Group India , India Says Yes , User Generated Content , Purchase Intent , Vice President , Live News , Chief Business Officer , Interactive Avenues , Digital South Asia , Madison Digital ,