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Ensuring everyone is on the same page

SET-listed Frasers Property Thailand (FPT), a property arm owned by the Sirivadhanabhakdi family, continues to build a team under "one platform" after the latest merger of industrial, commercial and housing property development businesses last year. ....

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FPIT adopting purple ocean strategy

FPIT adopting purple ocean strategy
Industrial property developer targets revenue growth of 10-15% per annum, writes Kanana Katharangsiporn
published :
29 Jun 2021 at 04:00
Sopon Racharaksa, CEO, Frasers Property Industrial (Thailand).
Industrial property developer Frasers Property Industrial (Thailand) or FPIT is adopting a purple ocean strategy to tap into both new and current markets with two key pillars: creating readiness and differentiation , aiming for revenue growth of 10-15% per annum.
Chief executive Sopon Racharaksa said the industrial sector received minimal impact from the pandemic compared with other sectors, with a sharp rebound since the third quarter last year after a drop in April 2020, driven by eCommerce businesses. ....

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New Year events should fit the times

New Year events should fit the times
Following a year unlike any other, celebrations and events will face a host of constraints
published :
21 Dec 2020 at 04:30
16
With fears of a second wave of the pandemic in Thailand yet to dissipate, event organisers and government agencies are rushing to ensure New Year celebrations and consumer sentiment will not be spoiled by the invisible enemy of the state.
A 40-metre-tall Christmas tree lights up CentralWorld mall in Bangkok s Ratchaprasong area ahead of the Christmas and New Year period. New Year countdown events are proceeding despite negative factors, though organisers are required to follow safety standards. (Photo by Wichan Charoenkiatpakul) ....

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