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Gojek SG taps on influencer marketing to push vaccination ride promotion

The influencer marketing campaign covers Facebook, Instagram and LinkedIn, complementing Gojek s own digital marketing and media outreach initiatives. ....

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Editor's take: The week that was — May 17-22

The long-anticipated merger between Indonesian homegrown unicorns Gojek and Tokopedia was announced this week, dominating the headlines. ....

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Southeast Asia Tech Race: GoTo Goes Head-to-head with Grab

Southeast Asia Tech Race: GoTo Goes Head-to-head with Grab
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"The establishment of GoTo Group proves that you can believe in an 'Indonesian dream'"

May 18, 2021 | E-Commerce |
Gojek, Southeast Asia’s leading mobile on-demand services and payments platform, and Tokopedia, a technology company with the leading marketplace in Indonesia, have announced that they have combined their businesses to form GoTo Group, the largest technology group in Indonesia and the “go to” ecosystem for daily life.
The agreement marks the largest ever business combination in Indonesia and the largest between two Asia-based internet media and services companies to date.
GoTo brings together the strengths of two Indonesian champions and creates a globally unique and highly complementary ecosystem that combines e-commerce, on-demand and financial services. GoTo Group is Indonesia’s largest digital consumer platform, capturing a majority of consumer household expenditure. The Group’s comprehensive merchant and partner network will offer an unparalleled selection of goods and services and its leading payments and financial service ....

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Gojek and Tokopedia officially merge to form GoTo Group

GoTo Group encompasses 2% of Indonesia’s GDP and will be led by Group CEO Andre Soelistyo. ....

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