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Upcoming K-Pop Supergroup OMEGA X Signs MoU with DDB Korea

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May 21, 2021
In a clear declaration of its plans to take over the world, upcoming K-pop supergroup OMEGA X has signed a Memorandum of Understanding (MoU) with global advertising leader DDB Korea.
On May 21, Spire Entertainment - which is OMEGA X s talent management agency - announced the partnership between the eleven-member boy group and the marketing and advertising icon.
As an excellent partner for OMEGA X to realize its aspirations, DDB Worldwide remains one of the world s largest advertising agencies.
With the new partnership, OMEGA X can look forward to accelerated growth and access to international markets with DDB Korea and its unparalleled exposure networks. ....

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ZAG grows its global team ahead of the launch of Miraculous movie and Ghostforce TV series – Licensing.biz

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ZAG is growing its global licensing operations this year in the build up to the release of the Miraculous movie and the launch of its action-comedy series, Ghostforce, with the appointment of Hyde Schram as its first vice president of global promotions, and Betsabe Luna as its retail and licensing director for Mexico and Central America.
A ViacomCBS and Walt Disney Company alumn, Schram will report directly to Julian Zag, executive vice president, global operations, while Luna will report to the recently appointed VP consumer products, Latin America, Angela Cortez.
Based in the US, Schram will helm the strategic planning, development and execution of partnerships for global and regional promotions and sponsorships for ZAG’s portfolio of brands. She will be tasked with expanding current partnerships and leveraging key initiatives to create synergistic opportunities across partner promotional campaigns. ....

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