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Lost in Transformation: Six Success Factors to Ride the Digitalization Wave in Times of Crisis

Opinions - Everything changes: the radical shifts the economy is currently undergoing against the backdrop of the coronavirus crisis and the related surge in the use ....

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The rise and rise of the merino wool shoe


Varieties of merino wool footwear are emerging faster than Netflix series about British aristocracy. Michael Andrew takes a look at the rise of the shoe that almost everyone – including his 95-year-old grandma – is wearing.
Some might say it all started with Allbirds. After all, to the average consumer, it was the New Zealand-American company founded by former all white Tim Brown in 2014 that successfully popularised the versatile, comfortable and, lets face it, kind of goofy merino wool shoe that is now synonymous with corporate sustainability and Silicon Valley.
But when we cast our minds – and google searches – back to the early 2010s, we see that sustainable shoe initiatives were happening long before Allbirds came along and dominated the market. In 2013, Nike released its Flyknit shoe in an attempt to reduce manufacturing waste. Before that in 2011 New Balance released a shoe with an upper made of 95% recycled plastic. And in 2011, Dutch shoe brand OAT release ....

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Eco-fashion brand Rothy's wins RCD case at IPEC


Eco-fashion brand Rothy’s wins RCD case at IPEC
21-12-2020
13-06-2016
Austrian shoe company Giesswein Walkwaren infringed a registered community design (RCD) held by sustainable fashion brand Rothy’s but did not copy its unregistered community design (UCD), the UK IP Enterprise Court ruled on December 16.
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