It's been 45 years since Gary Thuerk, 'the father of spam' sent the world's first unsolicited mass 'email' smashing sales targets despite a reprimand from his boss. But can email marketing survive another half century?
It's been 45 years since Gary Thuerk, 'the father of spam' sent the world's first unsolicited mass 'email' smashing sales targets despite a reprimand from his boss. But can email marketing survive another half century?
While spam emails are commonplace nowadays, history's first 'spam email' stems back to as early as 1978, a time when the internet was in its infancy. Let's take a quick look at the interesting origin of the first-ever spam email in history.