President lets get in step with the guy thats hep, get in step with ike everybody likes for ike for president you like ike, i like ike, everybody likes ike hang out the banner, beat the drum, well take ike to washington ow is now is the time for all good americans to come to the aid of their country. I am so glad we s again, bob. Ike. Bob. Im so glad were friends again, bob. Ike, we agree on everything. Lets never separate again, bob. Never again, ike. Ike bob. Ike. Bob. Ike. Will ike and bob really live happily ever after . Or a m is the white house big enough for both of them . Stay tuned for a musical interlude. Reuben, ive been thinkin a a joint production of American History tv on cspan3 y and cspans washington journal. Were pleased to be joined by Professor Robert mann, professor of communications at Louisiana State university and author of daisy petals and mushroom her . Clouds. For a look at tv advertising. a thanks for joining us. Good to be with you this morning. We start wit
President hang out the banner, well take ike to washington. Where were going, travel day and night well all go with ike. You like ike, i like ike everybody likes ike well hang out the banner well take ike to washington now is the time for all good americans to come to the aid of their country. Ike. So glad bob. N, bob ike. E. Bob. Im so glad were friends again, bob. Yes, ike. we agree on everything. Lets never separate again, bob. Never again, ike. Bob. Ike. Bob. Ike. Will ike and bob really live happily ever after . Is the white house big enough for both of them . Stay tuned for a musical interlude. Ruben, reuben, ive been thinking bob and ike now think alike with the general in the white house amorders, bob. Eofof the or ike . Ill vote for adlai and johne were pleased to be joined by professor of Mass Communications and author of daisy petals and mushroom jo clouds. A look at tv political advertising. Professor mann, thank you for joining us here. Thank you. Good to be with you this
Then do not pick john. [singing] we all go with ike. You like ike. I like ike. Everybody likes ike. Now is the time for all good americans to come to the aid of their country. Like for president. Ike for president. Ike for president. Ike. Bob. Ike. Bob. I am so glad we are friends again, bob. Yes, ike. We agree on everything. Lets never subverted again, bob. Bob. Ike. Bob. Ike, bob will ike and bob live happily ever after . Is the white house made enough for both of them . Stay tuned for a musical interlude. Ive been thinking, bob and ike now think alike. Will the. With a general in the white house, who will give the orders . It is a joint production of American History tv on cspan3 and cspans washington journal. We are pleased to be joined by Professor Robert mann, professor of Mass Communications at Louisiana State university, and author of mushroom clouds. To take a look at the history of tv political advertising. Professor mann, thanks for joining us here . Good to be with you this
Of the character of our political system and its volatility. Scarcely more than one third of our chief executives, beginning in the 18th century, have been elected to a second term for one reason or another. Eight have died in office. Four have been assassination. Five have been elected without popular majorities. Three have been impeached, two of those in the lifetime of many people with us here today. Of all of those numbers, the one i want to of the size most, is the number one. By that i mean that the president is simply one of the 536 elected officials in washington, d. C. Strictly speaking, it is 537, 535 members of congress, and the im treating the president and Vice President for this purpose as a single entity. So the president is one of 536 elected officials. When i reflect on that asymmetry between the one president and 536 other federal elected officials, im reminded of a quip by the journalist theodore white, who wrote several books on president ial elections beginning in
Todays program is the third researcher talk this year. Next month, we pick up the pace a bit. On may 19, a professor of law and taxation at the university of virginia law school, and a former chief of staff on the joint committee of taxation, will speak about his research and that committees records, and the history of the joint committee. And on may 26, we host the professor of Political Science at wingate university, who will discuss her research for her book manuscript about the politics of National Identification documents in the United States in the 20th century. An Important Mission of the center is promoting Scholars Research in the records of the senate and house of representatives, and advancing the study of the history of congress. This researcher talk series helps us gauge how fully that mission is being met. And we do so by regularly hosting scholars who have conducted research in house and senate records, or have written significant books on the history of congress. In tod