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Iowa Tourism Office launches incentive program for road trippers


Iowa Tourism Office launches incentive program for road trippers
Friday, July 2, 2021 3:13 PM
With an increase in road trips and RV travel expected this summer, the Iowa Tourism Office is providing a financial incentive for those taking a road trip to and across the state. The tourism office has launched the Fuel Your Road Trip initiative, which will provide a $25 gift card via email to anyone who plans their road trip using the Build a Trip tool available at traveliowa.com (while supplies last). In addition, each week through Aug. 31, the Iowa Tourism Office will give away a $200 gift card. As an additional incentive, participants will receive a confirmation email including hashtags for use along their road trip. Those who engage via social media during their visit will have a chance to win additional gift cards. Amy Zeigler, state tourism manager for the Iowa Tourism Office, said the agency’s research shows that Iowans and residents in ....

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