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Not perfect, just Bettr: How a Singaporean coffee brand is humanising sustainability | The Work

As the first B-Corp-certified company in Singapore, Bettr Coffee has partnered with design practice Anak to not just redesign its packaging, but realign consumer perspectives on embracing sustainability with perfect imperfection. ....

Freda Lai , Hanyi Lee , Pan Jie , Little Agency , Bettr Group , A Group , Perfect Daily Grind , Bettr Barista , Secret Little Agency , The Work , Climate Action , Carbon Footprint , B Corp , The Secret Little Agency , Bettr Coffee ,

Coffee brand Bettr uses charm to express its sustainability

Created by Singapore-based brand agency Anak, a new rebrand features a set of appealing illustrated to articulate the “messy” business of social enterprise ....

Freda Lai , Lee Hanyi , B Corp ,

Design practice Anak creates a "treasure trove" index which collates the work of Asian creatives

Created with the incentive of platforming Asian creativity and delving into as many disciplines as possible, the index provides a brilliant tool for both creatives and those seeking to commission. ....

Freda Lai , Wang Zhi Hong , Daphne Chow , Myungsik Jang , Hailun Ma , Nice That ,