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Former SCA execs launch parenting audio service The duo have partnered with clinical research and health entrepreneur, Francisco Fleming, to launch the Parenting BackPack app for their parenting service, ParentalEQ. The app is designed for parents who need support with the emotional and social development of children aged between five and 12, and has audio at its core. While it is not a clinical service, and parents are advised to also seek professional help for serious issues, the app does aim to simplify the best parent-child psychology and put it into the palms of parents to take action. Parents can download the app, then pick key areas of focus such as ’emotions’ (anxiety or anger, for example), ‘situations’ (such as divorce or school transition), or a particular ‘parenting skill’.

Luke lewandowskiFrancisco flemingCross austereoVijay solankiInteractive advertising bureauSouthern cross austereoParenting backpackPacific magazinesSeven westலூக் ளேவந்தோவ்ஸ்கிகுறுக்கு ஒஸ்தேரேோவிஜய் சோலங்கிதெற்கு குறுக்கு ஒஸ்தேரேோபெஸிஃபிக் பத்திரிகைகள்ஏழு மேற்கு