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WSL Hosts Key Sponsors at Kelly Slater Surf Ranch

WSL Chief Revenue Officer Cherie Cohen hosted key sponsors at the Kelly Slater Surf Ranch last week including Yeti, Pacifico, and Hurley. ....

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Nathan Florence Explains Decision to Leave Vans on His Way to Surf The Box

On his way to surf the Box in Western Australia, Nathan Florence elaborated on the recent news of his move from longtime sponsor Vans to Florence Marine X. ....

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Nathan Florence Signs With Florence Marine X, Leaves Vans

Nathan Florence announced he will be leaving longtime sponsor Vans and joining the roster for Florence Marine X, the brand founded by his brother, John John. ....

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WSL Deal with Lexus Continues Bid to Diversify Revenue Streams

WSL Chief Revenue Officer Cherie Cohen on the Lexus Pipe Pro, partnering with Buzzfeed and Complex, and diversifying revenue streams. ....

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John John Florence on the Impact of Protective Gear in Big Wave Surfing

The latest video from John John Florence outlines the leaps and bounds surfers and safety gear manufacturers have made in the realm of big wave surfing. ....

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