OC50 2024: LYNNE NIETO - Orange County Business Journal ocbj.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ocbj.com Daily Mail and Mail on Sunday newspapers.
Share: Just as members are returning to health clubs as states have allowed gyms to reopen, the fitness professionals who own and operate those health clubs are now returning to in-person events, such as Sibec, which is being held this week in Phoenix. (Photo by Pamela Kufahl.)
With the opening day of Sibec on May 17, in-person events returned in the fitness industry. And it seems to be time, if comments from the Sibec welcome reception are a predictor.
Attendees at Sibec, a hosted buyer event being held this week at the Arizona Grand Resort & Spa in Phoenix, were able to remove their masks at the outdoor reception and enjoy drinks, food and networking with other fitness professionals for the first time in more than a year due to the cancellation and postponement for the past year of in-person events caused by the COVID-19 pandemic. One-on-one meetings between health club buyers and industry suppliers will occur during the next two days.