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Capturing local hearts | TTG Asia


/ Posted on 15 February, 2021 8:30
With Singaporeans urged to play tourists on home ground, businesses are reinventing their content to excite local hearts. Pamela Chow finds out more.
As the coronavirus continues to stalk global tourism, Singapore is sparing no effort to revive the country’s ailing sector, with the domestic market coming into play.
In December 2020, the Singapore Tourism Board threw a lifeline to struggling tourism businesses by giving every adult citizen S$100 (US$75) in SingapoRediscovers Vouchers (SRV) to spend on hotel staycations, attraction tickets and tours, valid through June 30, 2021. This was accompanied by the Singapoliday campaign, detailing promotions and offerings available in 10 precincts, including the Civic District, Kampong Gelam and Sentosa. ....

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Ready for revival | TTG Asia


/ Posted on 1 February, 2021 8:30
The pandemic has snuffed out the medical tourism boom in South-east Asia, leaving the once-thriving sector ailing. TTG Asia reporters examine how the industry is fighting to nurse the sector back to financial health.
Singapore
By Pamela Chow
While medical and wellness is not a current focus of her tourism strategy, Singapore may find ample opportunity in this sector, thanks to her effective clampdown on the spread of Covid-19, as well as her egalitarian distribution of vaccines since December 2020. The island nation’s speedy turnaround during the pandemic has earned her global recognition that could benefit her status as a hub for treatment and restoration. ....

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