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Wunderman Thompson South Asia's film for Exide encourages people to look within to find the light bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.
Exide's Humse Roshan Hindustan lights up the little everyday moments of life adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
The commercial is running on national TV channels as well as on digital media. 06 Apr, 2021 - 03:14 PM IST | By indiantelevision.com Team MUMBAI: Exide Inverter Batteries has rolled out a new ad film – Humse Roshan Hindustan that positions the brand as one that spreads happiness by empowering people and brightening their lives. Crafted by Wunderman Thompson South Asia, the new commercial aims to establish Exide’s scale, omnipresence and dominance in the category. The ad brings alive slice-of-life moments of characters across cultures and diverse narratives, strung together with the melodious, inspiring refrain of ‘Look within yourself to find the light and where there is light, there is life’ (translated from Hindi). The film brings to life how a big brand like Exide Inverter Battery stands by even the smallest neighbourhood store, start-up business, and families - lighting up aspirations and big dreams, epitomising the credo of ....