BMX Star Nigel Sylvester Signs With Steinberg Sports and APA
Cynthia Littleton, provided by
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Nigel Sylvester, a star in the BMX professional bicycle racing world who is behind the “Go” film series, has signed for joint representation with Steinberg Sports and Entertainment and APA.
SSE and APA’s pursuit of Sylvester reflects the increasing connections between sports, entertainment and content production. Sylvester, 33, impressed reps at SSE and APA in part because he is in the midst of producing a short film series, “Go,” chronicling his travels around the world and his daredevil rides. Sylvester owns the series outright with his producing partner, BMX veteran Harrison Boyce. The “Go” movies, which bowed in 2015, have generated more than 10 million views on YouTube and other platforms.