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Local YouTubers should be engaged to promote tourism, says State Minister
>On Thursday, the Minister of State for Parliamentary Affairs Ali Muhammad Khan suggested that the top YouTubers of this country should be engaged to promote tourism in Pakistan.
According to the state minister, having the local YouTubers share what Pakistan has to offer to the world has a greater impact and there should be less reliance on international vloggers. He further added that YouTubers in the country are already earning a good amount of money and these YouTubers can further apply their skills to promote the tourism sector in Pakistan for a more global impact.
‘Engage local YouTubers for promoting tourism’
Minister says state institutions are meant for providing services not jobs; time to find new means to please voters
Mountainous Neelum valley. PHOTO: AFP
ISLAMABAD:
Minister of State for Parliamentary Affairs Ali Muhammad Khan on Thursday suggested that the top YouTubers of the country should be engaged to promote tourism instead of inviting vloggers from abroad to tell the world what Pakistan has to offer.
The state minister said that the YouTubers were already promoting the country as well as earning handsome amount from YouTube – the online video-sharing platform – and they should be utilised for the promotion of tourism in the country and abroad.