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Essence launches Essence Impact to accelerate digital transformation for non-profit organisations in APAC


Essence launches Essence Impact to accelerate digital transformation for non-profit organisations in APAC
Pro bono initiative helps non-profits apply for Google Ad Grants, and leverages Essence’s expertise in data, analytics and technology to drive increased visibility, donations and volunteers
Delhi, April 30, 2021
Essence, a global data and measurement-driven media agency which is part of GroupM, has announced the launch of Essence Impact, a pro bono initiative that helps non-profit organisations raise greater awareness, attract more donations and recruit new volunteers via their websites to support their causes and effect accelerated change.
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Digital Commerce Spend to Breach $11.6tn; Essence Launch Essence Impact


In today’s ExchangeWire news digest: a report from Juniper Research finds that digital commerce spend will exceed USD $11.6tn in 2021; Essence launch Essence Impact to help non-profits use digital advertising to support their work; and Havas Media Group set up Meaningful Marketplaces to level the investment playing field for content creators.
 
Digital commerce spend to breach $11.6tn in 2021
Spending on digital commerce will grow from USD $10.5tn (£7.6tn) to exceed USD $11.6tn (£8.3tn) by 2021, finds a new study from Juniper Research. The rise, a notable 11.5%, comes after COVID-19 lockdown measures forced businesses and consumers to adopt and adapt to digital solutions. ....

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Essence launches Essence Impact to help NPOs raise greater awareness, attract more donations and recruit new volunteers


Essence Impact was introduced during the COVID-19 pandemic to aid non-profit organisations in their digital transformat.
Essence has launched
Essence Impact, a pro bono initiative to help NPOs raise greater awareness, attract more donations and recruit new volunteers via their websites to support their causes and effect accelerated change.
Essence Impact was introduced during the COVID-19 pandemic to aid non-profit organisations in their digital transformation.Data and measurement-driven media agency Essence has launched Essence Impact, a pro bono initiative that helps non-profit organisations raise greater awareness, attract more donations and recruit new volunteers via their websites to support their causes and effect accelerated change. ....

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Essence Impact to accelerate digital transformation for non-profits


Essence Impact to accelerate digital transformation for non-profits
Essence aims to roll out Essence Impact across APAC and globally via its network of offices.
30 Apr, 2021 - 12:11 PM IST     |     By indiantelevision.com Team    
NEW DELHI: Global media agency Essence has green-flagged its pro-bono initiative Essence Impact, that aims to help non-profit organisations raise greater awareness, attract more donations, and recruit new volunteers via their websites to support their causes and effect accelerated change.
Essence Impact was introduced during the Covid2019 pandemic to aid non-profit organisations in their digital transformation, as many historically depended on tentpole physical fundraising events for their operational needs. As part of the initiative, Essence helps eligible charities apply for Google Ad Grants which provides up to $10,000 per month of in-kind search advertising. Leveraging Essence’s best-in-class digital, data, analytics, a ....

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