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Mercedes-AMG Relies on V8 Sights and Sounds to Remind Us About the “Hammer” 11 Jun 2021, 9:50 UTC · by Mercedes-AMG is all about reinventing itself these days as it seeks a new brand positioning and is concerned about what happens around the world. Don’t think for a moment that it lost track of its roots, though. The company cleverly uses the past in a bid to bridge the gap towards the near future. 11 photos Early last month, the Affalterbach-based high-performance automobile manufacturer announced it kicked off the process of self-discovery with a new campaign showcasing to the world its desire to deliver a new identity and attitude. It was purposedly designed to “ ....