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Thinking About Engaging an Influencer for Your Next Promotion? Plan Ahead! | Faegre Drinker Biddle & Reath LLP

Those running promotions such as sweepstakes or contests on social media may seek to engage influencers, or individuals with significant social media followings, to enhance their. ....

David Merritt , Faegre Drinker Biddle Reath , Faegre Drinker Biddle , Federal Trade Commission , Endorsement Guidelines , Social Contract , Influencer Advertising Agreements ,