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Lowestoft and the pursuit for solutions to our poverty problems

Community can be key in lifting people out of destructive need into a position where they can break free from the constraints of poverty. ....

Lydia Chivers , Ministry Of Poverty Prevention , Emma Punter , Phil Aves , Lowestoft Rising , Poverty Prevention ,

Dame Valerie Adams Shows How Small Leads to Great in New AIA Campaign via Bullfrog

Creative 2 Add to collection
‘Small Steps Matter’ campaign champions the power of small, achievable steps
AIA New Zealand heroes its science-backed health and wellbeing program AIA Vitality to New Zealanders with an integrated campaign from Melbourne independent creative agency Bullfrog.
Busting the myth of overnight success, the ‘Small Steps Matter’ campaign champions the power of small, achievable steps when it comes to our health and wellbeing whilst educating the audience on the unique benefits that AIA Vitality offers.
Says Angela Busby, chief strategy officer: “In a sport where success is measured in centimetres, no-one knows the power of small steps more than Dame Valerie Adams. We want to show Kiwis what they can achieve with their health and wellbeing and how we can help them get there.” ....

New Zealand , New Zealanders , Jacob Williams , Amy Peden , Rufus Chuter , Chris King , Mike Newport , Tammy Williams , Tiana Gibbons Campbell , Adveta Dethe , Charlotte Evans , Tori Ambler , Nick Stanhope , Hamish Melville , Dalton Graham , Chris Ellis , Dame Valerie Adams , Anna Biss , Laura Taylor , Rena Owen , Kate Leplaw , Josh Reiri Allen , Angela Busby , Paul Le Couteur , Janet Meacher , Libby Gude ,