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Sweden: Reitan to launch sustainable new c-store format PBX

Sweden: Reitan to launch sustainable new c-store format PBX
Sweden: Reitan to launch sustainable new c-store format PBX
New brand will function as a so-called living lab where the company’s sustainability strategy can be tested.
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© Reitan Convenience Sweden
Reitan Convenience Sweden is accelerating the launching of its new brand PBX, a format that ambitions to become “the world’s most sustainable convenience store”, according to the company. Work is now underway to build the store, which will open in Stockholm after the summer.
The new PBX store will function as a so-called living lab where the company’s sustainability strategy can be tested. ....

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Reitan Convenience Invests in Sustainable C-Stores

Reitan Convenience Invests in Sustainable C-Stores
The chain’s new PBX brand will open this summer in Sweden as a “living lab.”
March 03, 2021
STOCKHOLM While many retailers paused their sustainability projects due to the pandemic, Reitan Convenience Sweden AB continued to accelerate and launch the new brand PBX with the ambition of creating the world s most sustainable convenience store.
The store, which will open in Stockholm mid-year, will function as a so-called “living lab,” where Reitan Convenience can test its sustainability strategy in a fast and efficient way. Reitan will use the store to directly investigate and evaluate what is most sustainable in terms of both operations and supply, in order to speed up sustainability work in its other operations. ....

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