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Company records show Ross founded a company called Praesidium Life late last year with Michael Kelly, an Auckland-based naturopathy entrepreneur. Kelly is also chairman of Advance NZ, the political party Ross formed in 2020. Ross and Kelly are both directors of Praesidium Life; interests associated with each man own the entirety of the company s shares, with Kelly holding a controlling interest. Ross has been largely absent from politics since the election, but remains involved with Advance NZ. Its policy platform largely rejects mainstream science, and advocates treating natural and holistic medicine as equal to allopathic medicine. Documents show Praesidium Life has trademarked the word Praesidium for use with a nutritional supplement product. A recently registered website describes the supplement as “the natural solution to electromagnetic radiation”. It is not currently being sold, but is described as “coming soon”. ....