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Soma Expands Commitment to Sustainability and Women in Need


Soma Expands Commitment to Sustainability and Women in Need
Intimate Apparel Brand Expands its Bra Donation Program with Two National Organizations
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FORT MYERS, Fla., April 7, 2021 /PRNewswire/  Soma
®, Chico s FAS  (NYSE: CHS) intimate apparel brand, announces the expansion of their annual Bra Donation program with partners, I Support the Girls
™ and The Bra Recyclers
®.
Soma Bra Donation 2021
As a brand that is founded, led and designed by women, Soma is committed to sustainability and helping women in need by giving unwanted bras a second chance, says Kimberly Grabel, SVP of Marketing, Chico s FAS, Inc., We believe that every woman should feel confident and comfortable in her own skin. Partnering with I Support the Girls further showcases our ongoing commitment to this mission. We know some bras are a little more loved and cannot be donated to a second wearer, so we continue our dedication to ke ....

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Valley woman on a mission to collect bras to support women around the world


Valley woman on a mission to collect bras to support women around the world
A Valley couple is helping with the process of recycling and distributing used and new bras to women across the world.
and last updated 2021-03-17 10:11:39-04
GILBERT, AZ — The average American woman owns six bras and only uses two of them on a daily basis. So, what to do with other four?
“Recycle them, most women don’t know that you can recycle your unused bras” said Elaine Birks-Mitchell, co-founder of ’The Bra Recyclers’.
The East Valley social enterprise officer says the need is so great they’ve collected millions of bras since the company first started 10 years ago. ....

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Curve Connect launches the second edition of its digital trade event for the intimate apparel industry - from February 16 to February 22


Curve Connect launches the second edition of its digital trade event for the intimate apparel industry - from February 16 to February 22 - http://www.lingerie-connect.com
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Eurovet Americas is pleased to announce the 2nd edition of the virtual lingerie trade event, CURVE CONNECT, will open on Tuesday Feb 16th, 2021. The goal of the show is to continue to elevate the online experience for brands & retailers alike by offering a fully integrated digital platform. For 1 week in February from the 16th – 22nd, CURVE CONNECT will offer special events, panels & round table discussions. More than 1000 Buyers & Industry professionals will be able to browse brands, discover immediate delivery intimate apparel products for Spring/Summer 2021 and preview Fall/ Winter 2022 collections, make video appointments, & RSVP for webinars and industry-related events. ....

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