History shows that bear market buyers have been handsomely rewarded for bolding buying stocks. Let’s take a brief look at the history of bear markets that ended in 1957 or later.
Ford successfully orchestrated a splashy live television musical debut for its new brand Edsel in the fall of 1957. The program was a culmination of a multi-year project to establish a new division of Ford that would compete more directly with the likes of Oldsmobile, Buick, and DeSoto. Edsels promised to be notably different to the Mercury with which it shared most everything except styling.Edsel was to be much more value-conscious than the new-for-'58 unibody Lincolns, which sought to move the brand upmarket after the almost instantaneous discontinuation of the Continental Division. After Frank Sinatra and Bing Crosby ushered in the Edsel name it was time to show off the all-new models in showrooms, and introduce a supposedly excited American consumer to the lineup.
You often hear a lot about the “dream [something],” whether it’s a job, a car, a new house, or pretty much anything else under the sun. Life would be boring without the promise of one day getting or attaining all we dream of.